EXPLORING THE ROLE OF DEPLOYER IN TRUST MODELS FOR HUMAN ROBOT COLLABORATION: A CASE STUDY AT TURKEY FMCG INDUSTRY


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Authors

DOI:

https://doi.org/10.5281/zenodo.14941526

Abstract

Abstract: Thanks to technology, robots are now widely used in many industries and are capable of performing more and more tasks. The use of robots can increase the speed of product development and delivery, and enable companies to improve their supply chains. However, the biggest concern lies in trust and safety issues in human-robot interaction. Human-Robot Interaction (HRI) is a new field focused on designing, mastering, and evaluating collaboration between humans and robots. Despite the extensive and rigorous literature in this field, it is possible to analyze the conditions of specific places and develop recommendations using our 'Trust Model Adjusted with Actors and Factors' presented in this research. This article demonstrates that by conducting a case study in the Fast-Moving Consumer Goods (FMCG) sector, it is possible to create more effective and collaborative environments by understanding the dynamics of trust more deeply and adding new actors and factors to the reference trust model. The findings of the research detailed in this article can promote collaboration and technological innovation in many industries by developing trust models adapted to different contexts.

Author Biography

Sirin AKTAŞ, Ozyegin

Technology, Society, Design

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Published

2025-02-28

How to Cite

AKTAŞ, S., & ORHUN, S. E. (2025). EXPLORING THE ROLE OF DEPLOYER IN TRUST MODELS FOR HUMAN ROBOT COLLABORATION: A CASE STUDY AT TURKEY FMCG INDUSTRY. NEW ERA INTERNATIONAL JOURNAL OF INTERDISCIPLINARY SOCIAL RESEARCHES, 10(27), 227–262. https://doi.org/10.5281/zenodo.14941526

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